The Ultimate Guide to Shopping Small at the Melbourne Royal Show 2026
Everything to know before you visit the Lollipop Collective stall - who's there, where to find them, and how to make the most of your trip.
If you're heading to the Melbourne Royal Show this year, put the Retail Pavilion on your list. Tucked inside is the Lollipop Collective stall - one shared space carrying the work of more than 10 independent Australian small businesses, from soft toys and fidgets to crystals, cookies and hot sauce. This guide covers exactly what's there, where to find it, and how to plan your visit so you don't miss a thing.
Quick Facts: Melbourne Royal Show 2026
Event | Melbourne Royal Show 2026 |
Dates | Thursday 24 September – Sunday 4 October 2026 |
Find us at | The Lollipop Collective stall, Retail Pavilion |
Venue | Melbourne Showgrounds |
Address | Epsom Road, Ascot Vale, VIC |
Show hours | 9:30am – 9:30pm daily |
Vendors on the racks | Over 10 small businesses |
What Is the Lollipop Collective Stall?
Lollipop Collective is a curated retail community that brings small businesses together in one beautifully presented space - no big warehouse, no single buyer picking what goes on the shelf. Every rack belongs to an individual seller who stocks and restocks their own corner, so when you buy something at the stall, you're buying directly from the person who made or sourced it.
For the Melbourne Royal Show, that means one stall in the Retail Pavilion carrying a rotating mix of soft toys, fidgets, accessories, crystals, fashion and food from small Australian brands you'd normally only find online.
Meet the Small Businesses on the Racks
The lineup below is locked in for this Show - screenshot this section before you go so you know exactly who to look for.
Anka
Busted Paws
Handmade by Shelzy
Jolli Creations
Little Fox Boutique Melbourne
Madie Fidget
MooBee Co
Phoena
Pure Crystal Co
Simple Chic Designs
SnapSnap
Teale
The Scrunch Shack
Tiny Treasure
Getting to the Retail Pavilion
Melbourne Showgrounds sits on Epsom Road, Ascot Vale, and is well served by public transport:
Train: Metro trains run directly to Melbourne Showgrounds station for the duration of the Show.
Tram: Route 57 stops at Melbourne Showgrounds (Stop 33) on Epsom Road, directly opposite Gate 1. Extra trams run every day of the Show.
Bus: Route 472 (Williamstown–Moonee Ponds) stops along Epsom Road; Route 404 (Footscray–Moonee Ponds) stops at the corner of Epsom and Ascot Vale Roads.
Car: Paid parking is available around the Showgrounds check the official Melbourne Royal Show site closer to your visit for current parking options.
Tips for Visiting the Lollipop Collective Stall
Go early in the day. Popular items, like the soft toys and blind boxes - tend to sell through before evening, especially on weekends.
Bring a tote bag. Between 10+ vendors, it's easy to leave with more than you planned.
Follow @lollipopcollectivemarkets on Instagram. Restocks and any last-minute changes to the lineup get posted there first.
Budget extra time. This is a browse-and-discover stall, not a quick stop - most visitors say twenty minutes turns into an hour.
Bring both cash and card. Most vendors take card, but it's worth having cash as backup during peak periods.
Frequently Asked Questions
When is the Melbourne Royal Show 2026?
The Melbourne Royal Show 2026 runs for 11 days, from Thursday 24 September to Sunday 4 October 2026, at Melbourne Showgrounds, Epsom Road, Ascot Vale.
Where exactly is the Lollipop Collective stall?
The stall is located inside the Retail Pavilion at Melbourne Showgrounds. Look for the shared racks carrying multiple small-business brands together.
Do I need a separate ticket for the Lollipop Collective stall?
No - the stall is included in your general Melbourne Royal Show entry. There's no extra ticket needed to browse or buy.
Is the vendor lineup final, or can new businesses still join?
The lineup for the 2026 Melbourne Royal Show is locked in and won't be changing before the event. Small businesses interested in future Lollipop Collective events, including other Royal Shows and Collective Stores - can apply directly through lollipopmarkets.com.au.
How can I keep up with these small businesses after the Show?
Most of the vendors featured have their own Instagram pages - following them directly is the best way to keep shopping their work once the Show wraps up. You can also find Lollipop Collective's other locations and events at lollipopmarkets.com.au.
Ready to Shop Small?
Grab your Melbourne Royal Show tickets, screenshot the vendor list above, and make the Lollipop Collective stall part of your day at the Retail Pavilion. See you on the racks.
Get your Show tickets: melbourneroyal.com.au
More about Lollipop Collective: lollipopmarkets.com.au
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